With NBC declaring Hump Day as Rivalry Wednesday and then determining what is and isn’t a rivalry seemingly at random — tonight Auld Enemies Minnesota and Detroit hook up for the 46th time! — III Communication will feature a true Conference III rivalry each and every Wednesday in Arbitrary Rivalry Wednesday Powered By Corporate Champions Wal-Mart Brand Frozen Peas.
Today, in honor of the real on-ice rivalry on the schedule, III Communication invites into the arena the Denver International Airport and the Dallas/Fort Worth International Airport.
Throw out the record books — we’re doing this III Communication style.
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